Email News

CM Group adds Selligent Marketing Cloud to its growing list of brands

Selligent Marketing Cloud’s enterprise and mid-market omnichannel tool is known for personalized insights driven by AI and machine learning. The company will retain its brand and continue normal operations after the acquisition by CM Group.

CM Group

Fastmail is beta testing more powerful email Rules and Filters

Fastmail customers that have opted into using beta features can now access more robust email Rules and Filters. The upgrade includes the ability to block individual emails or entire domains and allows more actions per Rule.

Fastmail

Email tracking privacy concerns may force email service providers to change what they report

All major email service providers (ESPs) track message open rates and link clicks. There are now renewed concerns by some privacy advocates that this practice equates to spying on users.

Email Tracking

Campaign Monitor urges users to update API keys now for security

Campaign Monitor recently strengthened the security of its API and is sending email messages to customers urging them to update their API keys now. They plan to start deprecating the old API keys soon.

Campaign Monitor

Campaign Monitor acquires Conversio and launches ecommerce automation tool

Campaign Monitor has turned its acquisition of Conversio into a new ecommerce email product named CM Commerce. The new service works with Shopify, WooCommerce, and BigCommerce and automates customer communication.

Campaign Monitor

Twilio’s SendGrid launches Email Validation API

SendGrid has created an email validation service to help email marketers reduce their bounce rates and maintain deliverability to mailbox providers.

SendGrid

JMAP open standard for email gets closer to replacing IMAP and SMTP

The Internet Engineering Task Force (IETF) recently published the specifications for JSON Meta Application Protocol (JMAP), a modern open standard replacement for IMAP and SMTP, that makes communicating with email servers faster and more secure.

IETF

HubSpot adds email creation, sending, and analytics to its free CRM offering

Marketers can now send email messages in HubSpot's free CRM. Matthew Howells-Barby, Director of Acquisition at HubSpot, explains to Coywolf News the importance of adding email to their freemium product.

HubSpot

Dynamic Email (aka AMP for Email) is being turned on for all G Suite accounts

On July 2nd, 2019, Google will default all G Suite accounts to support AMP for Email functionality in Gmail. Admins and Users will have to opt-out if they don't want to see dynamic email messages.

Gmail