Coywolf News

Coywolf News covers new technologies, product updates, productivity tips, and changes that affect digital marketers. Core topics include SEO, Social, Paid, Email, Content, Webmaster, and Startups.

Facebook giving $100 million in grants to SMBs impacted by coronavirus

The $100 million earmarked for Facebook’s SMB Grants Program includes cash grants and ad credits for small businesses around the world.

Facebook for Business and Coronavirus

Mozilla launches Firefox Better Web, a service that removes ads and tracking from news sites

Mozilla debuted a new subscription service with Scroll that provides an ad-free experience on partner sites and enhanced tracking protection with its Firefox web browser.

Firefox Better Web

Is it Time to Get Your Brand on TikTok? A Quick Primer For Advertisers

TikTok was the second most downloaded app last year with 738 million installs, giving advertisers more reason to pay attention to the short-form video platform.

TikTok

Analysts expect the 2020 election to generate over $1 billion in digital ad revenue

To keep ad campaigns running smoothly, political advertisers will need to stay informed on social media ad policy updates and verification processes.

Political Ad Spend

Most web developers are using inaccessible number inputs on forms and here is how to fix it

A common form input type that's used by most web developers to make filling out numbers on forms easier isn't fully accessible. The GOV.UK Design System team published the correct way to make entering numbers accessible for everyone.

Accessible Number Input

Fastmail is beta testing more powerful email Rules and Filters

Fastmail customers that have opted into using beta features can now access more robust email Rules and Filters. The upgrade includes the ability to block individual emails or entire domains and allows more actions per Rule.

Fastmail

Twitter is testing disappearing Tweets called ‘Fleets’

Twitter enabled a new feature called Fleets in Brazil. Fleets capture fleeting thoughts, and they disappear after 24 hours, similar to Facebook and Instagram Stories.

Fleet

Digital ad industry braces for impact as coronavirus disease causes economic downturns

Industry experts forecast digital ad revenues to drop in the wake of the coronavirus, but no one can say the degree to which ad spend will be affected.

COVID-19

Email tracking privacy concerns may force email service providers to change what they report

All major email service providers (ESPs) track message open rates and link clicks. There are now renewed concerns by some privacy advocates that this practice equates to spying on users.

Email Tracking

The CCPA is reducing Facebook Ads retargeting reach but there may be a workaround

The California Consumer Protection Act (CCPA) went into effect on January 1, 2020, and appears to be affecting Facebook Ads retargeting campaigns. However, there may be a simple workaround to restore campaign performance.

Facebook